654. Why 'Profit First' (I Know That Book Has Merit) Will Not Serve 'Purpose To Profit'

🎉 New #Podcast!

Let's answer the question: Why are we in business? There will be two answers to that question, at least two schools of thought. First, some people are in business to make money. Pure and simple.

Second, people are in business to cause transformation. You will judge for yourself what makes sense. In converting purpose to profit, profit will not come first. This is part of what we teach in the Purpose To Profit course. Get it here: https://bit.ly/purpose2profit-coaching

In this episode, let us look at one of the most powerful tools you can use to turn your purpose into profit. Listen to this.