1067: Savage Media Buying: The Importance of CPM
- Author
- Rich Harshaw, Level 10 Contractor
- Published
- Wed 10 Aug 2022
- Episode Link
- http://sites.libsyn.com/206960/1067-savage-media-buying-the-importance-of-cpm
This episode is recounts a media buy that Rich does for one of his clients in Kansas City. When he discovered that one of the networks had massively raised prices--based on cost per thousand--Rich puts on his Superman Cape and gets to work.
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