070. Lead With Alignment with Jonathon Hensley

💭 Are we aligned? When asked this question, everyone typically nods.
Our podcast guest this week explains the consequence of misalignment. 

Jonathon Hensley is co-founder and CEO of Emerge, a digital product consulting firm that works with companies to improve operational agility and customer experience. For more than two decades, Jonathon has helped startups, Fortune 100 brands, technology leaders, large regional health networks, non-profit organizations and more, transform their businesses by turning strategy, user needs and new technologies into valuable digital products and services.

Unifying executives to carry out the organizational plan is a challenge for many businesses. Leaders across the organization need to be clear about the strategic priorities and know how to put them into action in a coordinated fashion if they want to boost performance and innovation. Jonathan discussed in this episode the 4 levels of alignment and why it's critical to the success of digital product and business transformation. He also shares how navigating failure productively can create products and customer experiences that are focused on outcomes, driving engagements and retention.

🎧 Download this episode to understand the alignment architecture of organizations that bring about brands and products that changed the world:

🌐 Connect with Jonathon:

• Website: www.emergeinteractive.com
• LinkedIn:  linkedin.com/in/jonathonhensley
• Twitter: https://twitter.com/jonathonhensley
• Alignment -  Overcoming internal sabotage and digital product failure by Jonathon Hensley: https://www.amazon.com/dp/B08ZKDN6QD

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