How Do Customers Make Complex Decisions?
- Author
- Beyond Philosophy
- Published
- Sat 28 Apr 2018
- Episode Link
- http://BeyondPhilosophy.com
Colin Shaw and Professor Ryan Hamilton discuss how customers make complex decisions, even when they don't really understand what they are doing or how they can make a decision. Find out what you can do to understand this and what you can do to design a great customer experience.
