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Sara Hardwick: The Relationship-Building Power of GIFT·OLOGY

Author
Walt Bayliss
Published
Wed 25 Jun 2025
Episode Link
None

From Googling “gift-giving companies” in college to becoming the Community Relationship Strategist at GIFT·OLOGY, Sara Hardwick’s journey is proof that genuine connection still wins in business.

Working closely with the late John Ruhlin—author of GIFT·OLOGY and a pioneer of relationship-first leadership—Sara now carries forward his legacy through the Rich Relationship Society and their newest release, Beyond Gift·ology.

In this episode, we unpack:
✨ How thoughtful gifting creates "peak moments" that cement long-term partnerships
📦 Why home-delivered gifts outperform workplace drops
🚫 What to avoid when gifting (hint: no branded merch or wine baskets)
💌 How Gen Z professionals can stand out with handwritten notes and real-world connection strategies
🧠 The business psychology behind “useful luxury” and lasting impressions

GIFT·OLOGY isn’t just about gifts—it’s a strategic framework for turning networks into next-level referral engines.

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