Jon Cummins - Hotel Owner

Today I'm chatting with Jon Cummins, COO of Amerimar Enterprises, which is a  real estate development, investment, and management firm, all about how can florists have an edge in the hotel floral industry from an ownership perspective.  1:20 Best advice for creating strong long-term partnerships  between the hotel and florist

4:19 Why are flowers in the hotel lobby so important

7:00 How flowers create a connection and generate emotions

10:14 How do properties determine their floral budgets

14:00 Meeting hotels where they are at

16:04 An interesting thing about the floral industry

19:00 Advice for florists pitching to a hotel

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