216 - Should You Market Your Program Before It's Ready?

Hey, guys! Yuri here, and welcome back to the Healthpreneur podcast. Today, I’ll be discussing if you should market your program before it’s ready. This is a terrific question that has come up often with our clients. Let me give you my two cents.

I believe that, if you wait for everything to be ready and perfect before you do anything, you’ll never get anywhere. I’m a believer in imperfect action. Why? Because it’s action. If you never move in any direction, you’ll never know what’s lies ahead on the trail.

And it could be good. Really good. If you have an idea and a process, you’re there. You can begin marketing your program. The rest you can work on as you go because people need what you have NOW. Listen in to hear what you need to bring your product to the market, what you don’t, and why the inaction ends today. 

1:30 – 4:00 - Why a systemized program is key – but doesn’t need to be perfect

4:00 – 7:00 - What you do need to have in place before enrolling clients

7:00 – 9:00 - Fyre: An example of a total mess

9:00 – 12:00 - How I’ve built our trainings – and why they’ll keep getting better

12:00 – 15:00 - Why you can’t wait anymore