HOW DOES THE RIGHT SELL ITS MESSAGE?

Howard Polskin is helping the world understand the propaganda coming from the right wing with his online newsletter TheRighting.com, which summarizes right-wing headlines. How does the billionaire-funded infrastructure, from Fox News to AM hate radio to extremists online exploit resentments in our country to promote their billionaire agenda? What is that message, and why does it appeal to certain segments of our population? How can Progressives get their message out as effectively?