It’s not so complicated: Pricing for B2B SaaS
- Author
- Aggelos Mouzakitis
- Published
- Tue 15 Nov 2022
- Episode Link
- https://www.growthmentor.io/blog/category/podcast/
You’ll hear about:
- pricing as a go to market exercise
- changing your pricing every 6 to 12 months
- how pricing aligns with every function of the business
- a ton of reasons behind rethinking your pricing
- 4 steps to proceed with your restructuring
- how customer research comes into play to solidify your positioning
