The Gorgeous Effect
Welcome to The Gorgeous Effect, the go-to podcast for marketers, entrepreneurs, and creatives looking for the “oomph” factor in their marketing that’s missing. Hosted by Julie Chenell and Cathy Olson, the powerhouse duo behind Funnel Gorgeous and FG Funnels, this show is your secret source for marketing strategies that just work…without you having to sacrifice quality or your brand.
In each episode, Julie and Cathy pull back the curtain on their formula for creating visually stunning funnels that don't just look good—they convert like crazy. With real life examples and no-nonsense advice, they'll guide you through the do's and don'ts of blending design, copy, and irresistible offers that captivate and convert.
Whether you're a scrappy entrepreneur, a freelancer on the grind, or part of a marketing team aiming to up your game, The Gorgeous Effect is here to help you stand out in the crowded digital landscape. So, grab your coffee (or your drink of choice) and get ready to unpack The Gorgeous Effect on your business. It's time to make your brand sticky and unforgettable.
- Update frequency
- every 6 days
- Average duration
- 21 minutes
- Episodes
- 36
- Years Active
- 2024 - 2025
Would You Rather: Funnel Edition
Welcome back to The Gorgeous Effect! In this season finale, hosts Julie and Cathy shake things up with a special “Would You Rather: Funnel Edition” episode. Get ready for laughs, surprises, and some …
00:22:11 |
Fri 30 May 2025
Why Rich Relationships Matter in Business
Julie and Cathy dive deep into the power of “rich relationships” in the online business world, inspired by Selena Soo’s new book, Rich Relationships: Create a Million Dollar Network for Your Business…
00:17:21 |
Fri 23 May 2025
The Untold Truths of Selling Live
In this episode, hosts Julie Chenell and Cathy Olson pull back the curtain on the rollercoaster world of launching live webinars. Fresh off an intense season working with Launch Gorgeous students, th…
00:18:49 |
Fri 16 May 2025
Practical Tips to Improve Your Teaching Style
In this episode, Julie Chenell and Cathy Olson dive deep into the art of teaching, sharing, and communicating in ways that truly stick. Together, they unpack what it takes to deliver lessons people n…
00:17:36 |
Fri 09 May 2025
Flashy Lifestyles vs. Real Results: Finding Mentors
In this episode, Julie and Cathy dive into the fascinating world of mentors, coaches, and the impact their lifestyles have on our decisions to learn from them. Have you ever wondered whether to trust…
00:23:53 |
Fri 02 May 2025
Structuring Payment Plans for More Sales
Today Julie and Cathy are diving deep into the ins and outs of payment plans...the underrated heroes (and sometimes villains) of digital marketing. If you’ve ever wondered whether payment plans help …
00:19:08 |
Fri 25 Apr 2025
Building Authority Without Forcing It
Today we are diving into a solo deep-dive with your co-host, Cathy Olson. Get ready to unleash your inner thought leader as Cathy takes you on a journey of transforming everyday rants into powerful c…
00:19:55 |
Fri 18 Apr 2025
Smart People’s Guide to Selling
In this episode, titled "Why Smart People Can't Sell Themselves," Julie and Cathy dive into the intriguing paradox of why being incredibly smart in your field doesn't necessarily translate to effecti…
00:19:31 |
Fri 11 Apr 2025
Why Brilliant Offers Fail: How to Beat the Odds
In this episode of "The Gorgeous Effect," hosts Julie Chenell and Cathy Olson dive into the world of marketing funnels and the often elusive art of crafting offers that truly sell. They explore the c…
00:22:31 |
Fri 04 Apr 2025
Accidental Genius: The 'Second Brain' Playbook
Julie and Cathy are back to share an accidental strategy that's shaking up the marketing world. It started with a simple Zoom presentation that offers free content followed by a low-cost replay, and …
00:20:45 |
Fri 28 Mar 2025
From Epic Fail to High-Conversion
In today's episode, Julie and Cathy dive into the highs and lows of their recent marketing adventure: a webinar funnel that started as an "epic fail" but turned into a valuable learning experience. G…
00:17:07 |
Fri 21 Mar 2025
Small Audience, Big Impact: Perfect Funnel for Success
Today join hosts Julie Chenell and Cathy Olson as they dive into the world of webinars when you're working with a small or non-existent audience. Don't let a small email list hold you back from doing…
00:15:30 |
Fri 14 Mar 2025
AI Guilt: Double Standards & Integrity
Today Julie and Cathy dive into a compelling conversation around the double standard and stigma associated with AI. They explore the love-hate relationship many marketers have with AI, comparing it t…
00:14:28 |
Fri 07 Mar 2025
Why Webinars Are Marketing's Undying Zombies
Today we discuss the timeless power of webinars in the world of marketing. Julie and Cathy explore why webinars, often perceived as outdated, are in fact the "zombies" of the marketing world—immortal…
00:22:51 |
Fri 28 Feb 2025
4 Secrets of An Offer They Can't Forget
In this exciting episode, your hosts Julie Chenell and Cathy Olson tackle the often-overlooked issue of forgettable offers and how to ensure your brand stands out in a crowded market. Delve deep into…
00:18:12 |
Fri 21 Feb 2025
The Cost of Shiny Business Models: Choosing Wisely
In today's episode, Julie and Cathy dive deep into decision-making in business. Drawing on the metaphor of an iceberg, they emphasize the importance of looking beyond the visible, shiny business mode…
00:20:54 |
Fri 14 Feb 2025
Choose the RIGHT Funnel for Your Business Goals
Julie and Cathy are tackling the common dilemma of choosing the right funnel for your business. They discuss the importance of understanding your core, premium, and introductory offers to effectively…
00:25:04 |
Fri 07 Feb 2025
Build Your Moat: Standing Out in the Noise
Today Julie and Cathy dive into the art of standing out in an increasingly noisy world. They explore how to rise above the chaos by discovering your unique moat—an essential protective edge that sets…
00:17:57 |
Fri 31 Jan 2025
Networking at Events: Balancing Connection and Energy
Join hosts Julie and Cathy as they dive into the world of networking and the powerful impact of attending events for your business. Julie, who admits she's not the best at getting out and mingling, t…
00:18:31 |
Fri 24 Jan 2025
Reinventing Lead Magnets: Swipe File Makeover
In today's episode, we dive deep into the world of swipe files—a beloved tool in the marketer's arsenal. Are these templates facing obsolescence due to AI advancements, or simply a saturation in the …
00:14:21 |
Fri 17 Jan 2025
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