1. EachPod
EachPod

60 - When the product DOESN'T just sell itself

Author
Catryn Becker
Published
Thu 28 Dec 2023
Episode Link
http://www.optimizewe.com/

We have all heard the old sales tactic of "this product is so great it practically sells itself!" but what happens when the product doesn't do that?  What if the product is even described by some as 'disgusting'?  Seems unsellable right?  Well not for guest Cathy Nesbit!  Cathy has made a name for herself in vermiculture, aka composting with WORMS!  And she has been doing it successfully for the last 20 years.  Tune in to learn what it takes to sell a seemingly unsellable product as host Catryn Becker chats with Cathy about her journey of thinking outside the box and just never giving up!

 

Connect with Catryn Becker

Connect with Cathy Nesbitt

About Cathy Nesbitt

Cathy Nesbitt is a Health and Wellness Advocate. Founder of Cathy’s Crawly Composters (est 2002), Cathy’s Sprouters and Cathy’s Laughter Club. She is a multi award-winning environmental innovator who uses workshops and inspirational speaking to motivate people to live a more sustainable life. Cathy is a certified Laughter Yoga Teacher. Appointed Laughter Ambassador in 2017 by Dr. Madan Kataria, founder of Laughter Yoga. Cathy is an avid cyclist and gardener. 

 

Share to: