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01 - Is Print Media Dead? with Rick Gutierrez

Author
Catryn Becker
Published
Wed 04 Jan 2023
Episode Link
http://www.optimizewe.com/

Welcome to Episode One of The Good, Bad, and Ugly of Business with host Catryn Becker. Catryn welcomes Rick Gutierrez, Owner of Priority Printing, to the show to discuss his entrepreneurship journey. Rick shares insight not only into becoming a business owner but the ins and outs of the printing industry.

Rick has been in the printing industry for 35 years and stayed committed to the industry through pride in learning to master a specific skill set. Nearly 10 years ago, Rick moved away from working for other print shops and founded his own. What he learned is that business ownership is very different from knowing the printing industry inside and out. He reveals some of the struggles he faced and lessons he had to learn.

In this episode Catryn and Rick dig into the details of Rick’s business growth, what he would do differently, advice he has for upcoming business owners, and a secret he adheres to. But Rick also lays out the intricacies of printing and paints a clear picture of what it requires and who his ideal client is. Learning through the experiences of business owners like Rick is the best way to enhance your own business journey, and Rick has a lot of wisdom to share. 

About Rick Gutierrez

Rick Gutierrez is the Owner of Priority Printing SS in the Houston, Texas area. Rick has been in the printing industry for 35 years in roles as varied as press operator, bindery operator, and shop foreman. He opened his own business within the industry, Priority Printing SS, nearly ten years ago. He is proud that his business boasts a highly experienced customer service team and talented graphic designers that provide file assistance and meet any design needs.

Contact Catryn Becker: 

Contact Rick Gutierrez, Owner of Priority Printing SS: 

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