Why Sales Handoffs Matter More Than You Think | TFOS E16

When a deal closes, the real work begins—but only if sales and client success are aligned. In this episode of The Future of Selling, host Rick Smith sits down with award-winning client success leader Erica Newell to explore the underestimated power of a well-executed sales handoff.

Erica brings wisdom from years of customer success leadership, sharing why bad handoffs lead to churn, how “turf anxiety” kills collaboration, and what great teams do to build trust across the client lifecycle. You'll learn:

• The top 3 pitfalls of poor sales-CS transitions
• How to create a frictionless baton pass
• Why early involvement of CS (especially in enterprise deals) is essential
• Which metrics matter—and which don’t
• How to build client relationships that endure beyond contracts

Whether you're a CRO, CSM, or sales leader, this episode is packed with practical strategies to create smoother handoffs, happier clients, and healthier revenue.

Connect with Erica Newell: https://www.linkedin.com/in/ericajnewell/

Connect with Rick Smith: https://www.linkedin.com/in/rick-smith-094b29b/

Check out Conquer: https://conquer.io/