Lilit Caradanian | The Power of Social Media and Influencer Marketing

Lilit Caradanian is the founder and CEO of Elcie Cosmetics.

Throughout her career, she has leveraged the power of social media to build her own brand as a make-up artist and eventually her own product line, Elcie, and has amassed over 1 million followers on Instagram.

Tune in to hear Lilit’s thoughts on the power of social media and influencer marketing, the current state of the industry, and what the future looks like.

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