Vicki Kotris is the Co-Founder and CEO of Cleveland Cookie Dough Company & Remixx (launching summer 2020).
When she wasn't satisfied with the monotony of corporate America, she turned to entrepreneurship to satisfy her creative endeavors. On a trip to New York City with her husband Steve in 2018, Vicki discovered edible cookie dough and instantly knew it would be a hit in her hometown of Cleveland, Ohio.
What started out as a passion project has since seen tremendous growth and excitement throughout Ohio. Vicki and her team now have a bright pink food truck, pop-up shop and several exciting brand collaborations in the works. As if that wasn't enough, Vicki is taking another step towards dessert domination in 2020 with Remixx, a next generation ice cream storefront that makes custom soft-serve McFlurry type goodness.
Tune in to hear Vicki's inspiring story and leave a review!
EPISODE TOPICS:
- (9:15) Where did the spark for the idea come from?
- (14:42) How were you affected by self-doubt?
- (16:38) How did you think about sharing your idea vs keeping it secret?
- (19:08) What was the process to come up with your first prototype?
- (22:08) How did you think about getting consumer feedback on your early products?
- (25:54) How did you start acquiring your early customers?
- (33:45) How do you think about the product roadmap?
- (36:31) How are you thinking about your brand evolving over the next 10 years?
- (37:24) What's different in building Cleveland Cookie Dough (food truck) vs Remixx (brick and mortar)?
- (39:34) How are you diversifying resources between multiple businesses?
- (44:58) How did you think about marketing?
- (50:09) How do you think about competition?
- (55:39) How did you think about funding the business early on?
- (1:02:43) What do you look for in people you hire?
- (1:08:24) Who were the key mentors that have helped you along the way?
- (1:13:24) What are the biggest struggles you faced early on and what would you have done differently?
- (1:15:32) What do you know now that you wish you knew?
- (1:17:15) What are your biggest challenges right now?
- (1:20:01) What have you had to sacrifice?
- (1:24:08) What would you say to someone having a quarter-life crisis?
- (1:30:33) Vicki's startup manifesto
- (1:33:44) Vicki's founder nomination
Cleveland Cookie Dough Company - www.clecookiedough.com
The Founder - www.thefounderpod.com
Don't have time to listen to the full episode? Read the 5-minute version here