Ep 1250

 7-11 BEGETS TRADER JOE'S

Michael Olson with Benjamin Lorr, Author, The Secret Life of Groceries



It is a $700 billion dollar a year business, and Americans spend about 2% of their lives shopping in them.  Their story leads us to ask:

How did 7-Eleven give rise to Trader Joes?

Topics include the transformation of food into Store Keeping Units (SKUs); the transformation of general stores into supermarkets; and the story of how 7-Eleven gave rise to Trader Joes.



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