Word Soup

Leo Burnett, founder of the iconic Leo Burnett Agency is our Business Birthday this week. The list of accounts and advertising mascots that Burnett created is beyond compare. Caught My Eye says goodbye to TAB, and some of the original puppets from "Rudolph The Red-Nosed Reindeer" go up for auction. Shop Talk explores 12 words or phrases that we should try to eliminate from our business-speak. Tough in some cases, but always good to consider other ways to express yourself.

We're all business, except when we're not.

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