While many industries found it difficult to stay afloat during the 2020 world event, the athleisure sector experienced the opposite—it flourished as consumers began to exercise at home and seek modern comfort attire.
Business Wire shares that the athleisure market is expected to reach a valuation of almost $550 billion by 2028. Therefore, it’s no surprise that athleisure brands are thriving.
Let’s analyze the best athleisure brands based on their earnings in 2021, determine what marketing strategies are in and out, and how to stand out in the competitive market.
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