Getting out of freelancer survival mode with Kat Elizabeth [#22]

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In this episode, Kat Elizabeth tells us of her path from musical theatre through to creating and scaling her own successful freelance business. We really get into the details here, and talk about audience building, the value of marketing processes, the importance of understanding your niche deeply, and about creating reliable frameworks so you can grow your freelance business.

Key topics:

• Planning, keeping that plan simple
• The compounding power of good content
• The importance of harmony over balance as a freelancer

Resources mentioned in this episode, suggested reading & social media handles:

• Kat's website
• Kat's Instagram
• Kat's YouTube Channel
• The Big Leap by Gay Hendricks
• Crushing It by Gary Vaynerchuk
• The Slight Edge by Jeff Olson
• Atomic Habits by James Clear
• Kats Portfolio and Email Copy Example

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