#6 - Jade Waterman on digging in and not being afraid to ask the tough questions.

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On this episode of The First 10 Podcast, I talk to Jade Waterman, who focuses on helping businesses build a repeatable and scalable market.

Key Points

1. Customer Discovery is hard work but it’s the only way to understand those you seek to sell to
2. Always research the prospect
3. Dig in and don't be afraid to ask the tough questions. Don't be afraid to take your questions several questions deeper.

Show Notes
Spin Selling - Neil Rackham
Strategy is your Words - Mark Pollard
Lean Customer Development - Cindy Alvarez

Contact Details
LinkedIn