#15 - Tyler Gillespie on customer confidence, powerful pivots and fierce focus.

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On this episode of The First 10 Podcast, I talk to Tyler Gillespie, founder of Content Pros and Applause Labs, both of which he started, grew and sold, and who is now focused on Productised Mentor, a mentorship program to help people create scalable, high-margin service businesses.

Key Points

1. Getting over one of the biggest hurdles of "No one else can write or design as good as me"
2. "When you productize you provide the customer with a lot of confidence in the purchase.
3. "There is no one way to productize your service. In a perfect world, it would move close to the experience of purchasing from Amazon "
4. "Customers, once they trust you with one thing, are potentially going to ask you to do many other things. But that's where a lot of service businesses can get into trouble"
5. Have clarity on your core avatar

Show Notes

https://mentor.productized.services/

https://designpickle.com/

https://www.freelancer.com/

https://www.upwork.com/

https://www.fiverr.com/

Ultimate Sales Machine by Chet Holmes

Contact Details

https://www.linkedin.com/in/tylerdgillespie/

https://www.productized.services/

https://mentor.productized.services/