19. 5 Things Moms Want to Know Before They Buy

Struggling to create content that actually connects with moms and brings them into your practice?

The truth is—it’s not just about posting more, it’s about posting with purpose. In this episode of the PX Podcast, we’re diving into the 5 key things moms need to see before they trust you with their child’s care… and how to craft content that delivers!

This episode dives into the five critical things moms must know before they consider pediatric chiropractic care: personal branding, social proof, a clear plan, effectively explaining the science, and ensuring a professional business appearance. The discussion emphasizes the importance of trust, communication, and authenticity in transforming lives and building a thriving family chiropractic practice.

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Links & Resources:

Free Training: The Proven Path to a Thriving Family Practice

Join the PX Membership

Attend a Neuro-Tonal Training & Adjusting Seminar (CE's & Certificate Included!)

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Key Moments: 

00:00 Building Trust in Chiropractic Care

00:22 Welcome to the Family Practice Podcast

01:13 The Mission of the Podcast

02:01 Five Things Moms Must Know

04:51 The Importance of Personal Branding

10:38 The Power of Social Proof

23:27 The Power of Testimonials

24:10 Building Your Personal Brand as a Startup

25:53 Creating Effective Content Strategies

26:42 The Importance of Having a Clear Plan

31:22 Explaining How It Works

36:36 Is Your Business Legit?

40:17 Final Thoughts and Call to Action

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