Episode 32: Quick & Dirty Growth Hack: Ditch the Hustle, Embrace Profitability

Welcome to this week’s Quick & Dirty Growth Hack — short, punchy insights to shift your momentum and grow with intention.

Ever dreamed of opening your own salon? Christina Kirkey from Pinnup Studio shares the raw truth behind the dream, revealing how she tackled massive build-out costs and monthly payments – plus, she spills the beans on a pink toilet situation you won't believe!

In this episode:

• Discover how calculating your real cost per hour dictates your salon's success.
• Learn how tiered pricing can be a game-changing salon saver.
• Find out what Christina would do differently when it comes to commercial leasing.
• Uncover the difference between profitability and just being busy.

Growth Hack Highlight

“If you're ready to stop running yourself into the ground and actually do your business like a damn CEO, this one's for you." — Heather Dick

Want the Full Conversation?

Don’t miss Wednesday’s full episode with Christina Kirkey, where we go deep into:

• Costs, permits, and unexpected challenges.
• Debt management, pricing strategies, and cash flow.
• Hiring, turnover, and community dynamics.
• Creating a unique and valuable salon visit.

This episode is packed with powerful truths and practical tips you can actually use—don’t miss it.

This Episode is Brought to You by Blush Artistry

Canada’s beauty & wellness destination for elevated self-care.

Hair, nails, medispa, tattoo & more — all under one blush-colored roof.

Find your next appointment or service at https://blushartistry.ca/ 

Work with Heather

Ready to turn your burnout into leadership?

Explore Heather’s consulting offers, get free resources, and learn more at https://www.theexpansioncode.ca/ 

Connect on Instagram:

https://instagram.com/iamheatherdick 

https://instagram.com/theexpansioncode 

Want Free Stuff?

We're always running exclusive giveaways with our guests!

Check out our Instagram and show notes weekly for how to enter, win, and connect directly with our featured experts.

Thanks for tuning in. Growth isn’t always pretty — but it can be powerful. Let’s expand—together.

Catch our full episodes on YouTube: https://www.youtube.com/@TheExpansionCode-HeatherDick 

Podcast Artwork created by Lucas Seaward: www.360design.ca

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