Episode 20: Quick & Dirty Growth Hack: Build a Brand That Converts (Without Selling Your Soul)

Welcome this week’s Quick & Dirty Growth Hack — short, punchy insights to shift your momentum and grow with intention.

Today, Heather is throwing out the old playbook on branding. This isn’t about fonts or feeds—it’s about energy, rhythm, and real connection.

If you’re tired of posting and praying on Instagram or feel like your online presence isn’t actually growing your business, this one’s for you.

In this episode:

• Why your brand needs a ritual, not just an aesthetic
• How to turn your boring bio into a bold brand magnet
• Creative ways to showcase your clients like stars (and why it works)
• A sneak peek at Wednesday’s full episode with branding photographer and community-builder Emilie Iggiotti

Growth Hack Highlight

“Make your brand a ritual. Show up with rhythm, not randomness. Because when people know when and how you show up—they trust you. And trust builds business.” — Heather Dick

Want the Full Conversation?

Don’t miss Wednesday’s full episode with Emilie Iggiotti, where we go deep into:

• Building a brand that reflects your boundaries and brilliance
• Turning your newsletter into a relationship-builder (not just a pitch fest)
• Why brand strategy is just as important as stunning visuals
• How to use community and consistency to build momentum online

This episode is packed with powerful truths and practical tips you can actually use—don’t miss it.

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Work with Heather

Ready to turn your burnout into leadership?

Explore Heather’s consulting offers, get free resources, and learn more at

www.theexpansioncode.ca

Connect on Instagram:

@iamheatherdick

@theexpansioncode

Want Free Stuff?

We're always running exclusive giveaways with our guests!

Check out our Instagram and show notes weekly for how to enter, win, and connect directly with our featured experts.

Thanks for tuning in. Growth isn’t always pretty — but it can be powerful. Let’s expand—together.

Catch our full episodes on YouTube:

https://www.youtube.com/@TheExpansionCode-HeatherDick

Podcast Artwork created by Lucas Seaward: www.360design.ca

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