How a Client Breaking a Contract Led to a £30,000 Sale

Inside this raw and powerful episode, I share the exact week I lost a client and signed a £30,000 high-ticket sale straight from my DMs—while sick on holiday in Spain.

I’ll take you behind the scenes of the duality of leadership—what it really means to be an embodied CEO, a self-led woman who can hold the storm and rise higher because of it.

You’ll hear how I pivoted from fitness to business coaching, what really happens when a client wants to break a contract, and how to lead yourself through the fears, spirals, and ego patterns that sabotage most entrepreneurs when challenges hit.

✨ Inside we cover:

• The reality of high-level leadership: rejection, duality & emotional resilience
• A real £30k cash sale story while on holiday
• How to lead clients with integrity (even when they want to quit)
• The mindset & energetics that attract premium clients while you sleep
• The exact conversation I had that turned a client’s “I’m leaving” into a powerful transformation
• The truth about why your business tests you right before your next level

This is your sign to hold the line, stand in your truth, and lead yourself—no matter what.

Follow Evie on Instagram:
https://www.instagram.com/itseviedawson/

1:1 Private Mentorship with Evie:
https://eviedawson.com/private-coaching-with-evie-dawson

Sold Before The Pitch:
https://eviedawson.com/sold-before-the-pitch