Eureka: CEO Naoki Mita explains how Le Furo created the ‘espresso’ of hot springs
- Author
- Monocle
- Published
- Fri 22 Aug 2025
- Episode Link
- https://omny.fm/shows/monocle-24-the-entrepreneurs/eureka-ceo-naoki-mita-explains-how-le-furo-created-the-espresso-of-hot-springs
What does it take to share something that’s rooted in place with the world? Naoki Mita discusses Le Furo’s “craft onsen” – concentrated hot spring solutions that capture the therapeutic benefits of Japan’s mineral-rich waters.
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