Eureka 413: reimagining the helmet for city cyclists
- Author
- Monocle
- Published
- Fri 25 Oct 2024
- Episode Link
- https://omny.fm/shows/monocle-24-the-entrepreneurs/eureka-413-reimagining-the-helmet-for-city-cyclist
Newlane co-founder Dominic Cotton talks about creating a foldable bike helmet for urban commuters. He shares how a London bike ride sparked the idea, challenges of achieving certification and how key partnerships have propelled their growth.
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