[9] JASON KERSCH: Can you say "We've been in business for 103 years?"

Meet Jason Kersch, 4th generation owner of Major Homes Corporation, a family business in the brutally competitive home improvement industry in Queens/ Long Island New York. 

Frank Sinatra ("New York, New York") sang, "if you can make it here, you can make it anywhere" and Major Homes is living proof of that statement. 

This episode is about the inner workings of a family business; a father and son working together and the interesting dynamics of generational transition; from hardcore sales to using digital tech but never compromising on basic founding principles in 1919 when Jason's great grandfather started the business: integrity, customers and satisfaction are everything. 

If you've ever replaced or are thinking about replacing a roof, windows, siding, doors, or built an extension, hear the the-behind-scenes story: how this industry operates and how Major Homes is able to compete with box retailers (Home Depot, Lowes),  some mega brands as well as drive-by installer (fondly referred to as "uninsured two man and a truck" and continues to grow.