Why use a marketing agency, and how to choose the right one

This episode starts with a debate around whether using a full service agency is better or worse than selecting a range of relevant specialists.

Chris Bantock of Agency Local is just the man to delve into that topic, with huge experience “agency side” and “client side”.

We also explore:

·         When does the relationship change from customer to partner?

·         How do you best choose which marketing supplier to use?

·         How does “the value triangle” work?

Agency Local is a community for marketing and creative agency owners, providing support and development services to help agencies become better businesses and the owners better leaders. They have a strong purpose and belief that together they can make a difference not only to the business in the creative sector but the overall local economy as a whole.

You can find details on Agency Local at: 

www.agencylocal.co.uk

https://www.linkedin.com/company/agency-local/

https://www.facebook.com/Agency-Local-103909117959300/

and can contact Chris via:

[email protected] 

https://www.linkedin.com/in/chrisbantock/

https://twitter.com/chrisbantock

We do talk within the episode about the business which created my new website, the one which created my business logo and this podcast logo, and the one which provided my new headshots.  They are, in that order:

https://crisp.digital/

https://studiostanley.co.uk/

https://www.joannetolner.com/ 

If you want to connect with me, to talk about the mentoring and coaching I deliver to small businesses, or if you think you'd be a good guest on the show, please do let me know.  You can do that via https://www.linkedin.com/in/enterprisedoctor/ .

And if you haven't already done so, please join the podcast's Facebook group at https://www.facebook.com/groups/enterprisedoctorbusinessshow/  .
 
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