Why does IP matter to a small business?

John Pryor of Exalt IP guests on today’s podcast.

So, what leads someone into the world of intellectual property, and what makes John a little different from others in that world, and why does he focus on small and medium sized businesses?

After exploring that, we then look at what exactly is it that you need to protect, how someone else might benefit from stealing it, and how you can stop them.

IP protection costs, but there are benefits.  We next have a conversation about weighing up those two things.  

However, there are four free components of intellectual property you can start to practice today – the rest of the show covers those off - listen in to hear about them.  You can learn more with a free half an hour with John – his contact details are below.

Talking about his business, John says “The majority of the value in any business is not in physical things like buildings and machinery, but intangible things like brand, innovation and relationships. I help organisations to create, manage and develop the value from their intangible assets.  Unfortunately this subject is too often neglected due to the confusing legal language used and apparent expense. My goal is to help you get the most from your intangible assets whilst spending your money wisely. There are quite a few things you can and should do for free and I will help you with these, whilst advising of other aspects you may like to consider.“.

You can contact John via any of these options:

Email:                              [email protected]

Phone:                           07587-885131

LinkedIn:                      https://www.linkedin.com/in/john-pryor-1970b24/ 

Instagram:                   https://www.instagram.com/the_ip_foundry/ 

Facebook:                    https://www.facebook.com/The-IP-Foundry-105856541473304

If you want to connect with me, to talk about the mentoring and coaching I deliver to small businesses, or if you think you'd be a good guest on the show, please do let me know.  You can do that via https://www.linkedin.com/in/enterprisedoctor/ .  

To contribute to (or just read) conversations about this episode, please join the podcast's Facebook group at https://www.facebook.com/groups/enterprisedoctorbusinessshow/.
 
And my website is at https://enterprisedoctor.co.uk/. 

I did suggest you take a look at my YouTube channel, to hear clips of other episodes and to maybe leave a comment here and there (but now about you know what!) – you can do that at https://www.youtube.com/user/EnterpriseDoctor/ - please subscribe when you get there!

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These words and the content of the podcast are © Enterprise Doctor 2021