The DIANA Principle

All in all, this is a hugely entertaining and informative episode.  I had a huge smile on my face throughout – I think you will too.  And I learned a lot, some of which will make me change how I do things.  Today.

I’ve had “LinkedIn people” on the show before – what’s different today?

Angus Grady is the LinkedIn Unlocker, so my first question of course was “What does that mean?”.

Well, today’s episode includes the best answer I’ve ever had to a question.  It includes countless acronyms, clearly demonstrating Angus’s love of words.  These include LEADS, DIANA, GDPR (not that one). ROI (not that one!), ABOUT, PROFILE, and of course TLA (I threw that one in to the mix).

Angus also has some great phrases, which get aired and discussed within this episode.

·         You need to be amplifying your value, not broadcasting your benefits

·         The telephone is a weapon of mass discussion

·         Are you using the F words?

·         Triage, surgery, out patients (that fits with Enterprise Doctor too – I might steal it.  😉)

We also talk about why Angus likes listening to a podcast rather than watching a video.  Me too!

Angus Grady is known for his LinkedIn and marketing knowledge with twenty years experience in top ten Advertising Agencies and twenty years of running his own company. As the LinkedIn Unlocker Angus helps clients to realise the potential of LinkedIn for positioning and prospecting. using his own blended approach to marketing. Direct and truthful with an engaging sense of humour Angus encourages people to call and chat.

So, what’s the best way to get in touch with Angus?  Hmmm – let me think about that for just a moment.  How about https://www.linkedin.com/in/angusgrady/ .

If you want to connect with me, or think you'd be a good guest on the show, please do let me know – we can make that happen!  You can do any of those things via https://www.linkedin.com/in/enterprisedoctor/ .

And if you haven't already done so, please join the podcast's Facebook group at https://www.facebook.com/groups/enterprisedoctorbusinessshow/  .
 
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