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Market research is so important!

Author
Mark Harris / Pete Schonbeck
Published
Wed 10 Jun 2020
Episode Link
None

Pete Schonbeck talks to me today about why market research is so important, about the need to know your numbers, and intriguingly about the potential value to your business of the British Library.  Pete has worked for some iconic brands, and today shares some of his wisdom and experience with us.

Pete is passionate about business and set up Productschon Business Advice two years ago, under the Productschon Consulting umbrella, after working for 6 years in London as a business adviser to all types of city-based businesses covering fashion and creative, wholesale, retail, on-line and off-line and across numerous industry sectors. 

A highly accomplished and internationally well-travelled merchant with extensive experience within fashion retail & wholesale including product merchandising, design, buying and sourcing specialities. He worked for internationally recognised brands/companies including Levi Strauss, Timberland, Barbour and Tommy Hilfiger, as well as having had his own menswear retail business (The Room, in Clapham Old Town).

He continues to work as a Partner and as a fan of the British Library’s Business & IP Centre in London with which he continues to provide business advice and on-line and in situ workshops that can be booked via the productschon.com website

His LinkedIn profile is at www.linkedin.com/in/pschonbeck2  with his Facebook page at https://www.facebook.com/Productschon/.  

And you can find info on the British Library at https://www.bl.uk/business-and-ip-centre !

If you want to contact or connect with me, or think you'd be a good guest on the show, please do get in touch via https://www.linkedin.com/in/enterprisedoctor/ .

And if you haven't already done so, please join the podcast's Facebook group at https://www.facebook.com/groups/enterprisedoctorbusinessshow/  .

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