Simon Bocko of Crisp Digital joins me today to explain what a digital journey is, how to start it, how to move it forward.
On our journey, Simon talks about the decisions businesses need to take at the start of their digital journey, what a nurture campaign is, and how can (and should) you be using intent data. All that and more is explained within this episode!
Crisp Digital combines startup thinking and agile methodologies to help businesses unlock growth, increase sales and drive operational effectiveness. They partner with ambitious businesses, who are evolving in the digital world, to create seamless customer experiences that drive revenue.
Simon Bocko, Head of Strategy, has over 14 years’ experience consulting on projects across branding, marcomms and the whole digital ecosystem, helping deliver long-term, sustainable growth at an operational, commercial and brand level.
Working with a diverse set of clients, from FTSE100 blue chip brands through to VC backed start-ups, he has a wealth of experience developing business and brand strategies, launching brands, establishing go-to-market strategies and developing digital products, supporting growth at all levels of a business.