The End of Publishing? Here’s the Strategy to Pivot Fast

E672: There’s a growing concern among publishers that the party is coming to an end.

That: - Zero-click searches are on the rise because of AI Overviews and Chatbots - Google updates like the Helpful Content Update are making it hard to operate

So, is there a world where web publishers can thrive?

I believe there is, and I share it in this episode.

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💎 Compact Keywords - My SEO Course - Get paying customers through SEO - Clear step-by-step video breakdowns - SEO templates to be copied and adapted for your products and services: https://compactkeywords.com/

00:00 Introduction and Comment Overview 01:03 Responding to the Publisher's Concern 01:47 Shifting Business Models: Product Sales 02:36 Creating and Promoting Your Own Product 03:29 Focusing on Transactional Keywords 05:23 Starting Small: Simplicity 06:40 Learning from User Feedback 07:45 Risk Management 09:32 Additional Resources

The Edward Show. Your daily search engine optimization podcast: https://edwardsturm.com/the-edward-show/

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