Ready to Maximize Your Customer Acquisition?
Hire Us! π https://shopanova-and-me.com/scale-now
As an eCommerce business owner, you regularly invest money to drive potential customers to your store through a paid ads system, influencer network, or some other customer acquisition system. In order to maximize this investment, you have to create a personal touch strategy for your shoppers and paying customers.
This week we have Blake Puryear, a senior product manager from Drip (πhttps://www.drip.com) to discuss how eComm brands can maximize their customer acquisition with Email and SMS, otherwise known as Direct Response Marketing.
On this episode of The eComm Growth Show we discuss:
π€ What is direct response marketing (DRM)?
π€ Why do I need DRM if I pay for retargeting?
π€ Whatβs the influence of DRM on customers?
π€ How should DRM fit with other strategies?
π€ How can DRM work for me in Q1 & Q4?
π€ Whatβs the difference between SMS and email automation?
π€ How does SMS in direct response marketing work?
Ready to scale your customer acquisition system?
Apply for a Strategy Session! π https://shopanova-and-me.com/scale-now
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πΊ The eComm Growth Show