The Influence Economy

Influencers are big business. They're increasingly recognized as genuine change-makers by mainstream media, and they collectively make up one of the fastest-growing marketing channels.The industry around them is increasingly specialized and wide-ranging. From a panel reflecting the breadth of that industry, we'll ask: what are the most exciting corners of that industry right now, and where's the smart work heading?To discuss all that, senior tech reporter Chris Sutcliffe is joined by:· Robbie Murch, Founder, Bump agency· Kineta Kelsall, Senior Director, Training (Social Media), Jellyfish· Bea Iturregui, VP of Brand Partnerships, Cycle (Wasserman)

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