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Unlocking HUMAN RESOURCES | Desma & Elrona: Managing Partners - S&K HR Consulting ​

Author
Abubakr Sajith
Published
Sat 01 Mar 2025
Episode Link
http://thedollardiaries.media/

In this episode, Desma and Elrona from S&K HR Consulting shared their journey into Human Resources (HR) and entrepreneurship. Desma, who initially had a background in psychology, discovered her passion for HR through a university course on organizational behavior. In contrast, Elrona was interested in HR from a young age and was influenced by family role models and a career counselor. They discussed how their experiences in the corporate world shaped their understanding of HR's potential to create positive change within organizations, particularly for small and medium-sized enterprises (SMEs).The conversation highlighted the importance of viewing HR as a strategic partner in business rather than merely an administrative function. Desma and Elrona emphasized the need for SMEs to recognize their employees as their greatest asset and to invest in sustainable people practices. They shared insights on building a supportive work environment that fosters employee satisfaction, which leads to better customer experiences and overall business success. The duo also discussed the challenges of decision fatigue business owners face and how their consulting services aim to alleviate this burden by providing structured HR frameworks.Desma and Elrona concluded by discussing their approach to sustainability in HR, advocating for thoughtful recruitment and retention strategies prioritizing long-term employee engagement over quick hires. They underscored the significance of aligning company values with HR practices to create a cohesive organizational culture. The episode wrapped up with an invitation for listeners to follow their podcast, "Unlock HR with the D'Souza Sisters," where they delve deeper into practical HR strategies for small businesses.Meet the Team:A dynamic mix of personalities and expertise, each bringing unique energy to the table. Abubakr Sajith, the unofficial leader (even if he didn’t ask for it), keeps things running smoothly with his finance, IT, and entrepreneurial background. Gazala Parkar, the PR pro, is the team’s caring yet no-nonsense mother figure, while Guhaesh Subramanian, the ever-networking master's student, plays the carefree uncle. Anas Memon is the resident numbers guy deep in finance, M&A, and private equity. At the same time, Aditya Poddar, with his love-hate relationship with his 9-to-5, embraces his role as the team’s laid-back producer. Eiman Ansari, the cybersecurity expert, provides comedic relief when she shows up alongside Liz Ann D’Souza, the creative force with a film and content creation background. And then there’s Zainab Netterwala, the IT and computer science whiz, who takes on the role of the little sister in this eclectic, ever-evolving crew.Connect with Us! 🌐X / Twitter: https://twitter.com/dollar_diariesInstagram: https://www.instagram.com/dollardiariespodcastLinkedIn: https://www.linkedin.com/company/thedollardiariespodcastTikTok: https://www.tiktok.com/@thedollardiaries📬 Join Our Community!Subscribe to our Newsletter: https://thedollardiaries.media/Join the SPEND LESS Community: https://chat.whatsapp.com/FG67aEgWQa5IP1W1ue5J8sSpecial Offer! 🎓 SecureMyScholarshipMake education affordable! Get up to 50% off on your university degree with SecureMyScholarship. Go to https://bit.ly/paylessfees to avail your scholarship now!Join us weekly as we explore how to make, manage, and multiply your money! 🎧💵 Let's make those dirhams dance! 💃🕺Timestamps:00:00 - Trailer

01:15 - Introduction

03:00 - The psychology behind choosing HR as a career

04:30 - The influence of family and role models on entrepreneurship

06:00 - Transition from corporate to entrepreneurship

07:30 - Understanding client needs and niche markets

10:30 - The role of HR in shaping company culture

21:00 - Applying HR principles within their own business

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