The Dirt on Flowers

Lyndsay and Shannon share actionable strategies for launching a successful CSA early bird campaign. They discuss the importance of timing, creating urgency, and offering meaningful incentives to boos…

Shannon hosts solo while Lyndsay is on vacation, joined by Judd, her supportive "hype guy." They discuss coping with drought in Northeast Ohio, prepping fall beds to ease spring work, and tackling g…

In this episode, Lyndsay and Shannon discuss strategies for overcoming the mid-season “CSA slump” in flower subscription programs. They share insights on keeping customers engaged through creative co…

In this episode of "The Uncut with Lyndsay and Shannon," the hosts share an honest, unscripted chat about the realities of flower farming. They discuss the challenges of planning for tulip production…

In this episode of "Dirt on Flowers," Lyndsay and Shannon discuss the vital role of education in flower farming and business growth. They share personal stories about investing in courses, consulting…

Join Shannon and Lyndsay at their midweek catch up. They are chatting about their events that they had this past weekend. Lyndsay talks about the new dinner that she did on the farm this year and the…

In this episode of "The Dirt on Flowers," hosts Lyndsay and Shannon welcome email marketing expert Angie Machado to discuss why email marketing is essential for flower farmers. Angie shares her journ…

In this episode of "The Uncut with Lyndsay and Shannon," share about the crops they are patiently waiting to bloom and the zinnias that they are enjoying this season. Lyndsay talks about the difficu…

In this episode of "The Dirt on Flowers," hosts Lyndsay and Shannon interview Ellen Frost, founder of Local Color Flowers in Baltimore. Ellen shares her journey building a floral design studio that s…

In this episode of "The Uncut with Lyndsay and Shannon," the hosts share an honest, unscripted look at flower farming life. They discuss balancing work with family, recent farm events, crop challenge…

In this episode, Lyndsay and Shannon chat with Brittany Doyle, owner of Dahlia and Vine Flower Farm. Brittany shares her journey from neuro trauma physician’s assistant to full-time flower farmer, a…

Lyndsay and Shannon share what has been going on at their arms this week. Lyndsay talks about her U-Pick event this past weekend, how she is trying something new with dahlia staking and how the rain …

In this episode of "The Dirt on Flowers," Lyndsay and Shannon interview Kelly Shore, founder of The Floral Source. Kelly shares her 25-year journey from flower shop beginnings to building a wholesale…

Lyndsay and Shannon share an honest, unscripted chat about their recent busy weekends, including Lyndsay’s Floral Foundations workshop and Shannon’s flower fest events. They discuss the realities of …

In this episode of "The Dirt on Flowers," hosts Lyndsay and Shannon interview Lisa Mason Ziegler, renowned as the "cool flowers queen." Lisa shares her inspiring journey from starting a flower farm o…

In this episode of "The Uncut with Lyndsay and Shannon," the hosts share an honest, behind-the-scenes look at flower farming. They discuss the excitement and challenges of opening their "You Pick" fl…

In this episode of "The Dirt on Flowers," Lyndsay and Shannon discuss the critical role of customer reviews in flower farming businesses. They share practical tips on how to request reviews, handle n…

In this episode of "Uncut with Lyndsey and Shannon," the hosts—both flower farmers—reflect on their week around July 4th. Lyndsay opens up about the emotional toll of recent Texas flooding. They upda…

In this episode of "The Dirt on Flowers," co-hosts Lyndsay and Shannon welcome Marryn Mathis, owner of Farmhouse Flower Farm and author of "Sweet Pea School." Marryn shares her journey from corporate…

In this episode, flower farmers Shannon and Lyndsay candidly discuss the realities of their work, from the chaos of returning after vacation to the ongoing battles with weeds, pests, and unpredictabl…