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EachPod

245 || Listeners Ask: What are the Best Ways to Grow Revenue? || Jenn Jett Barrett

Author
Merritt Onsa
Published
Wed 13 Jul 2022
Episode Link
None

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Do you have a burning question that feels too small to ask?  

I have a really special episode for you today, thanks to a previous guest Jenn Jett Barrett who came on the show first in 2016 (ep 16) and then again in March 2022 for my financial series. In that most recent episode (#234, which was filled with amazing ideas for funding our dreams), Jenn offered to do a follow-up Zoom call to help a few of listeners with their questions on this topic.

Trauma integration practitioner Mandy Mae Johnson was the first to respond when I put out the call in my private Facebook group, and she admits that her question felt too small to ask, but she asked it anyway. (Can I pause a sec to say how proud I am of Mandy for doing that!?) More about her segment of the episode below.

Another listener Hannah Pierrou joins us as well for this conversation. She’s a photographer, designer, illustrator and children’s book author. She brings her question to Jenn about how to sell more of her children’s books.

Jenn responds to Hannah with insights on:

  • Dedicating marketing dollars to activities with the highest return on investment, including how to get more of her books into boutique stores,
  • Up-leveling her website messaging and putting buttons for revenue generating activities front and center on the home page,
  • Creative ways to connect with her ideal customer and show how other families are engaging with the books, and
  • Building an email marketing strategy now to prepare for a future podcast launch.

For Mandy’s part of our conversation, she is looking for creative ideas of additional revenue streams that could offset her one-on-one trauma integration practice. Jenn shares her thoughts related to:

  • Collaborating with other organizations that have like interests,
  • Creating an evergreen course for ideal clients at an entry-level price point,
  • Website updates to clearly explain her best offers on the front page,
  • Reaching clients who may not be ready for 1:1 services, and
  • Steps to determine if nonprofit status is the way to go.

There are so many ideas packed into this 45-minute conversation! Even if your dream is completely different from the pursuits Hannah and Mandy are working on, I have some quest

Download the new 7-day devotional: 7 Truths to Silence the Voice of Self-Doubt and get started today. It’s a short and powerful guide to help you get unstuck and remember what’s true.

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