#23: Three Pillars of Long-Term Marketing Success

How do you know what to look at when you are evaluating marketing campaign performance? Which analytics really matter? 

In today's episode, we dive into:

• How to avoid the emotional roller coaster that can come with evaluating your marketing performance
• Why you are NOT necessarily your own patient when it comes to marketing
• Case study of a new client campaign resulting in a 585% ROI
• Parallel between being a new parent and a new marketer
• And the 3 Pillars that are crucial to long-term marketing success

Let's get to it!