176: Corey White, CEO @ Cyvatar: how to create a compelling cybersecurity product for SMBs

Many cybersecurity companies skip over SMBs as a target market.  But that's NOT what Corey White did when he founded Cyvatar.  He took everything he learned from being in the business for over 20 years to create a compelling value prop for SMBs.

In this episode, learn:

• how Corey took his learnings from 20 years of security assessments, pen tests, and incident response to create Cyvatar
• why SMBs can't afford to be attacked
• why SMBs need to be cyber-ready to do business with big companies
• what it takes to educate SMBs on what they need to do for cybersecurity
• how he is moving the industry away from charging customers to tell them what is wrong

Cyvatar: www.cyvatar.ai
Corey: On LinkedIn

You might also like the following:
160: Anurag Gurtu, Chief Product Officer at StrikeReady: How to sell a platform
154: Ashley Leonard, CEO of Syxsense - How to go after the mid-market
98: One tip to avoid sounding stupid in conversations with your prospects

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