The Human Side of AI: Empathy, Insights, and Innovation with Idil Miriam Cakim

How can we balance the power of AI with the human touch?

In this episode of The Curiosity Current: A Market Research Podcast, hosts Stephanie Vance and Matt Mahan are joined by Idil Miriam Cakim, Founder and CEO of Iris Flex, a pioneering thought leadership research firm. Together, they explore how AI is reshaping the research landscape, discussing how curiosity, empathy, and strategic questioning are becoming essential skills in a world of accelerating automation.

From AI-powered storytelling and visual design to the complexities of hyper-personalization and workplace adoption, Idil shares her insights on how researchers and organizations can stay human-centered while innovating with AI. She also shares findings from her recent “AI Gap Study” and offers thoughtful perspectives on how AI is reshaping not just work—but life.

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