Season 46, Episode 546: Guest: Rene Armas: Cream Rises to the Top

"The first man gets the oyster; the second man gets the shell." - Andrew Carnegie



Our guest today is the founder of Whiplash Whiskey Rene Armas and he is here today to take us through his incredible journey from stocking wine shelves to creating his own whipped-cream flavored vodka.  Jay and Rene are unpacking Rene's early days in the alcoholic beverage industry, the phone call that got him to leave a comfortable job climbing the corporate ladder to pursue success with a little company called Pinnacle Vodka, and why sometimes you just have to roll the dice.  Rene's story is absolutely one of knowing when to hold them and knowing when to fold them and we're extremely excited he has chosen to share it on this episode of The Culture Matters Podcast.