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The CRM Sushi Podcast, With Inbound Marketing Expert Wes Schaeffer The Sales Whisperer®
Vidyard: Powering The Video-Enabled Business
Vidyard: Powering The Video-Enabled Business
Author
Wes Schaeffer, The Sales Whisperer®
Published
Mon 16 Oct 2017
Episode Link
https://crmsushi.libsyn.com/vidyard-powering-the-video-enabled-business
http://ReferWes.com
http://BestCRMForMe.com
"Quickly create and send custom video emails that boost response rates by 8x!"
Video will help sales people re-introduce the human component back to sales
How to send personal video messages
This is not Wistia or Vimeo. It's more like BombBomb
Sales reps are asking for more content and better access to more content including capturing screen demos
More powerful than Camtasia or Jing
Can create and track how prospects engage with the video content
Simple to use
Works within the browser with a Chrome Extension
One click to send
Wait for notifications
It's still early in the video email game
Helps you stand apart from the crowd
Record
Tab
Screen
Cam only
Share immediately with Gmail and Outlook
Free supports Gmail
Paid version supports Outlook
Track opens, views, view length, engagement
Hints to personalize
Hold up a white board that says "Hi (Joe / Mary)"
Do a screenshare of their website or LinkedIn profile
Easily share existing company content
Increase appointment show-up rates
Can be used in sales, prospecting, updates with clients, etc.
Authenticity trumps everything these days so be yourself
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