4 Ways to NOT Leave Money on the Table with Your Brand Partnerships

Today, we’re going to be sharing how to NOT leave any money on the table on your brand partnerships. If you’re starting to work with brands or have hopes of working with brands in the future, these tips are for you.

Tip #1: Raise your rates

 Before you even talk or negotiate with a brand, one thing you need to do (if you haven’t done it yet), is raise your rates. If you haven’t raised your rates this year or this quarter, you are leaving money on the table.

 WHY is it important to raise your rates? 

·      Whether you’re doing this as a side-hustle or you’re doing this full-time, you have to see yourself as a brand and business. 

·      You’ve grown in your experience, you’ve grown your audience, and maybe you’ve even grown your engagement rate. If you aren’t sure where to start, start with a percentage. 

·      Raise your rates by 10% or by 20% and see what brands say to your rate.

Tip #2: Charge for every single deliverable 

 If a brand is asking you to produce one reel, two Instagram posts, two Instagram stories with a total of 6 frames, and two TikTok Videos, price every single deliverable out. 

While it can be tempting to just give an estimated lump sum quote, you can maximize your earnings through brand partnerships by pricing each deliverable out.

 WHY should you charge for each deliverable? 

·      Each deliverable, each photo, each video, takes time, effort, and creativity. 

·      As a creator, you need to factor your time into producing each piece of content.
 
Tune in for the next two tips!

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