This week on TheCovertCode, the topic is “Incentive-Based Marketing,” and I'm pleased to introduce Drew Brittain, Vice President of Sales for True Incentive, located in Fort Lauderdale. I was recently introduced to Drew at a trade show with my client Evergreen Solar with the goal of filling a void in providing travel rewards and incentives that provide high value to the homeowner while not breaking the bank. So far, I have been very impressed with the ease of redemption, easy to customize offers, and excited to have him on as a guest today.
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