The Courageous Podcast Episode #19: Jay Baer (Hall of Fame keynote speaker)

2:31 - A weird time for a world renowned keynote speaker

4:11 - Do business travelers really do their best work on a plane?

5:35 - Who is Convince & Convert

6:53 - The shift to virtual keynotes and the investment in equipment.

8:01 - Jay is a 7th Generation Entrepreneur

8:47 - Jay shares his haunting 8 year gap between wanting to be an Entrepreneur and when he finally leaped

10:34 - Jay shares his process for overcoming what he was afraid of.  

13:28 - Jay shares "you do you" during Covid

15:08 - Jay shares his latest book, "Talk Triggers"

15:26 - THIS COULD BE THE OPEN. Less than 1% have a Word of Mouth strategy

18:38 - 23 case studies in "Talk Triggers".

20:35 - Discussing aided and unaided ways to track WOM

21:25 - Search Engines for Bentley: High, Search Engines for Bentley dealer: Extremely Low

22:36 - Jay has written 6 books. He shares how he pressure tests book topics.

24:57 - Does Jay have a favorite of his 6 books?

26:46 - Jay shares his process to dissecting a client's hardest questions.

29:48 - Jay predicts what life will be like 90 Days from now

30:20 - What Jay does and doesn't miss about the keynote stage

31:54 - Jay shares the stress of being on the road all the time

36:16 - Jay shares one of the best pieces of feedback that helped him prepare for the keynote stage

38:18 - Every Jeep has an easter egg on the vehicle

41:14 - Staying curious of "what's out there"

41:24 - "When I notice a pattern, I'll start picking at it."

41:50 - 71% of Customer Experience Fail to Deliver ROI

42:58 - CX: be quick, be clear, be kind

46:24 - What does Jay see himself as first: a speaker? A strategist?  Something else?

49:38 - Jay shares he's "only" good at two things: 1) seeing patterns and translating them, 2) judging talent

51:05 - What is Jay afraid of?