Setting up Cross-Border Commerce for a Better Customer Experience with Matthew Cannon, CRO of Reach

Erik Christiansen sits down with Matthew Cannon, CRO of Reach to discuss all things cross-border commerce.

Together, they cover:

• The intricacies of selling cross-border
• Internationalization, Transactions regulations, Retail Margins
• Various barriers merchants face (customs, tariffs, payment options, shipping rates)
• Website personalization and geographic location
• How website and checkout internationalization can improve website conversions
• Improving the overall customer experience on your e-commerce site
• Driving cross-border conversions in a cost-effective manner

Erik Christiansen - https://www.linkedin.com/in/erikc/

Matthew Cannon - https://www.linkedin.com/in/matthew-cannon-b7835510/

Justuno: https://www.justuno.com/

Reach: https://www.withreach.com/