1. EachPod

Episode 6: New Forms – EGX, VR, Ads

Author
The Conversation Tree
Published
Sun 02 Oct 2016
Episode Link
https://theconversationtreepodcast.wordpress.com/2016/10/02/episode-6-new-forms-egx-vr-ads/



Having braved EGX 2016, our podcasting heroes relate their tales of daring dos, some gaming dont’s, highlights of EGX, thoughts on VR as a new way of role-playing and their insiders take on the ASA investigation of No Man’s Sky.  Much beer is had.


Referenced and recommended resources:


‘Why is games TV advertising down year-on-year?’, Generation Media account executive Joe Phelan looks at the decline in games marketing so far this year and finds out in which sectors TV ads are concentrated.


Peter Molyneux Interview: “I haven’t got a reputation in this industry any more”, By John Walker


Advertising Codes: The UK Advertising Codes lay down rules for advertisers, agencies and media owners to follow.


‘Advertising Standards launches investigation into No Man’s Sky’ by Wesley Yin-Poole


Reddit thread discussing the No Man’s Sky official complaint to the ASA


‘Kane & Lynch 2 too violent for telly’, by Wesley Yin-Poole


‘How not to advertise games on TV’, by Volker Dressel


From EGX 2016:


Relapse: A horror themed adventure game


Troll and I is a third-person action adventure game with melee and long-ranged combat, cunning stealth, and dual character control.


29: A magical realist point and click game, that follows the personal experiences of Bo and Ao: two graduates preparing to move out of their flat.


Aaliyah: 2D Point and Click developed by Jameela Khan as part of the NFTS Games project


The Circle: VR role-playing developed by Manos Agianniotakis  as part of the NFTS Games project


All the Delicate Duplicates: A transmedia project that narratively toys with the concept of time, offering a series of windows into the lives of its characters.

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