The Content Byte
Hosts Rachel Smith (from Rachel's List) and journalist and content writer Lynne Testoni are serving up weekly short bites of advice, tips and strategies, plus special guests, for freelancers who make a living from using their words. We're shooting for 15-minute episodes, but can't promise anything because we can both talk the leg off a chair.
- Update frequency
- every 7 days
- Average duration
- 34 minutes
- Episodes
- 273
- Years Active
- 2019 - 2025
When a major life event makes you re-evaluate your career, with Chris Stead
This week Rachel and Lynne explore how you can use trauma as a catalyst to change your freelance career with guest Chris Stead, an award-winning journalist and content producer.
Chris shares how an…
Joanna Savill on blending journalism with events
Jane Manning on being a director and writer for television and film
This week, Rachel and Lynne are chatting with award-winning director and writer Jane Manning. The discussion delves into Jane's impressive career in television and documentary films, which includes b…
Better Homes & Gardens editor Megan Osborne on working in and for magazines
This week on the podcast, hosts Rachel and Lynne chat with Megan Osborne, editor of Better Homes and Gardens magazine.
Megan shares her career journey from food writing to leading large-scale content…
Stop the Scroll: Evelina Kaganovitch on How Clear Copywriting Lands Clients
This week, Rachel and Lynne chat with Evelina Kaganovitch, a high-conversion fashion copywriter, about the intricacies and strategies of freelance copywriting. Evelina shares her journey from sustain…
Sabrina Rogers-Anderson on how to niche down and charge more
In this episode, Rachel and Lynne delve back into the topic of niching down as a freelancer with Sabrina Rogers-Anderson, a health and fitness writer.
The discussion covers the challenges and benefit…
Nadine Nethery on how freelancers can retain customers
We all know that it’s so much easier to keep your existing clients rather than constantly hustle for new ones, so this week Rachel & Lynne are chatting with customer retention expert Nadine Nethery. …
Steven Lewis on using ChatGPT as your marketing brain
In this episode of The Content Byte podcast, hosts Rachel Smith and Lynne Testoni discuss the impact of AI on freelance writing and marketing with guest Steven Lewis.
Steven, a seasoned journalist an…
Juliet Rogers on how to get published and what makes a successful book
This week on the podcast, Rachel and Lynne are chatting with book publisher and author's advocate, Juliet Rogers. Juliet talks about the publishing industry, what has changed over the years and how y…
Working creatively in a regulated industry with Amy Hadley
Nikita Morell on niche-ing down and being an expert
In this episode of The Content Byte podcast, Rachel and Lynne dive into the art of niching down in freelance copywriting with guest Nikita Morell.
Nikita, a copywriting and messaging strategist speci…
Melissa Hoyer and the ultimate portfolio career
Behind the podcast - Lynne & Rachel talk about their partnership
This week on The Content Byte, we have something a little different, but hopefully still useful. This episode was originally recorded as part of Austin Church's Growth Without Burnout Summit held …
Julia Newbould on keeping on top of your finances
Lee Ellwood on editing and industry accreditation
This week on the podcast, Rachel & Lynne are chatting with Lee Elwood, an accredited editor, content writer, and copywriter.
Lee shares her freelancing journey, emphasising the value of professional …
Jenny Valentish on teaching, writing books and the power of writing groups
This week Rachel and Lynne's guest is Jenny Valentish, a journalist, author, and writing coach, joins the conversation to share her career journey from fanzines to freelancing for The Guardian. She a…
Michelle Newell on moving from freelancer to thought leader
This week Rachel and Lynne are chatting with Michelle Newell, a narrative strategist based in Melbourne/Naarm who shares her expertise on using storytelling for content strategy and branding. During …
Toby Schmitz on acting, writing for stage and screen and now a novel
This week our guest is Toby Schmitz, actor, screenwriter and now novelist.
It's a fun chat, talking all things books, reading and writing.
Toby shares insights into his upbringing in his family's sec…
Special Q&A episode – answering questions from our listeners
This week we are trying something new - which might become a regular episode. We are answering questions from our listeners, using our years of experience and some of the knowledge learned doing thi…
